Lifestyle

Rockhampton transport boss driving change for industry

Bryan Smith, owner of Rocky's Own Transport. Photo Sharyn O'Neill / The Morning Bulletin
Bryan Smith, owner of Rocky's Own Transport. Photo Sharyn O'Neill / The Morning Bulletin Sharyn O'Neill

BRYAN Smith wants to change the perception that the general community have of truck drivers in Australia, but says the media doesn't make it easy.

He is the CEO and co-owner of Rocky's Own Transport, which started with just four trucks 27 years ago and has now grown to operate 137 trucks.

The 52-year-old said he recently spoke about how he wants to see the industry shift in a more positive direction at the Australian Trucking Association Conference.

"I talked about the safety, the image and the industry, improved safety standards in the transport industry is a passion for me, I'm always looking for ways to improve safety within our business," Bryan told The Morning Bulletin.

But his real concern was the negative light in which truck drivers seem to be portrayed.

"It's a little known fact but approximately 230 people die a year as a result of heavy vehicle accidents," he said.

"But we work in a unique industry, our workplace is on the public roads and everyone, myself included, do know that there is a small percentage of drivers who behave badly, but the vast majority of the industry are striving to do the right thing and to set a positive example."

Bryan said the media seemed to go after the trucking industry, without telling the whole story.

He used a recent truck crash that made front page news because the truck had ended up smashing through the front of a house as an example.

"What was printed weeks later, in a much smaller article mid-way through the paper, was the cause of the accident was that the truck driver had been forced to take evasive action in order to avoid another dangerous driver who had crossed onto the truck's side of the road," he said.

"The media act like a mirror, they generally provide society what they think society wants.

"For example, if the general community have a poor perception of the transport industry that's what the media will give them."

Topics:  business, rocky's own transport, transport




Brisbane crime spree ends with new life in Rockhampton

Nathan William Britt

23-year-old wants to relocate to Rocky when released

Man who 'chose to drive as he felt like it' jailed

Maroochydore Court House.  Photo:Barry Leddicoat / Sunshine Coast Daily

33-year-old jailed after caught driving unlicensed four times

Latest deals and offers

SIXTY MILES AHEAD sign with Eclipse Records, prepare new album 'Insanity'

Sixty Miles Ahead sign with Eclipse. Photo Contributed

Sixty Miles Ahead to release new album on Eclipse

Thy Art Is Murder are killing it

See Thy Art is Murder on their killer tour happening right now. Photo Contributed

We talk with Thy Art is Murder about touring, babies, and new music

Date announced for Prince tribute concert

A Prince tribute concert will take place later this year

Matt Damon is taking a break from acting

Matt Damon is taking a break to spend time with his family

Police foiled terrifying 1m plot to kidnap Katie Price

Police foiled a £1 million plot to kidnap Katie Price and her family

Kristen Bell's baby confession

Kristen Bell once pretended to be asleep when her baby woke up early

Queensland's $1 town goes under the hammer today

The township of Yelarbon is up for sale.

Unprecedented auction of town's business centre with no reserve

Work starts on $15M Caloundra apartment building

Turning the first sod at the Aqua View Apartments site in Kings Beach are (from left) husband-and-wife developers Alex Yuan and Stella Sun with construction company Tomkins director Mike Tomkins and Councillor Tim Dwyer.

Developers excited about addition to Kings Beach skyline

Iconic Denison St building sold for close to $1M

The Swan Hotel building in Denison St.

ONE of Rockhampton’s most iconic buildings has been sold

Unique Rockhampton bar hits the market

HOT PROPERTY: Cuban themed bar Chango Chango is up for sale.

Popular Rocky bar hits the market.

72-year-old Coast developer set to start new project

GREEN LIGHT: The Cosmopolitan has been approved for development at Cotton Tree.

Meet the Canberran set to deliver another chapter for Coast suburb

Plans revealed for 1500-lot 'master-planned community'

Precinct will be bounded by Boundary St and Shoesmith Rd