IT'S time to crack out the tacky Hawaiian shirts and oversized novelty sunnies as Cancer Council Queensland launches SunSmart Party in Central Queensland.
The new campaign will be launched today at Soaked Swimwear, East St between 10am and 1pm.
Cancer Council mascot Sid Seagull will hand out stickers, balloons and icy poles while passers-by will be encouraged to participate in the Slip, Slop, Slap, Seek and Slide game - a timed challenge to Slip on a shirt, Slop on sunscreen, Slap on a hat and Slide on some sunglasses for a prize.
SunSmart Party is a brand new fundraising initiative from Cancer Council Queensland to celebrate the arrival of summer and encourage Queenslanders to be SunSmart.
Cancer Council Queensland Regional Fundraising Coordinator Jessica O'Neill said Soaked Swimwear were excited to be part of the launch and encouraged Central Queenslanders to party in the sun smartly with the Cancer Council.
"Soaked Swimwear have thrown their support behind the event and will donate 10 per cent of their takings on the day to CCQ," she said.
Members of the community can register to host a SunSmart Party anytime between December 1 and February 28.
To register visit www.sunsmartparty.org.au.