THE "top dogs" of Australian professional bull riding will bare their teeth in Rockhampton next month as the Rural Weekly Live Series launches into action.
Forty of the country's best bull riders will compete in the series opener at Browne Park on Saturday, September 27.
The seven-event series, staged at seven different regional centres over eight months, is being run by Australian Regional Media in association with PBR Australia.
The riders in the PBR-sanctioned event will not only be chasing valuable competition points but a slice of the $20,000 cash bonus from ARM that will bolster the overall prize pool.
PBR general manager Glen Young said it was an exciting partnership that promised to deliver an incredible event for the anticipated 5000-strong crowd.
"This is extreme sport packaged as complete entertainment," he said.
"For fans, it will be educational and entertaining, edge-of-the-seat stuff from the first ride to the last.
"There will be a bull every minute and a half, with some really high scores and some equally spectacular buck-offs. And music and special effects will give the event that real razzmatazz."
The crowd will get to see the action from every angle, with footage from strategically placed cameras beamed on to a big screen.
Each ride will be replayed in slow motion, dissected by the commentators who will explain the rider's tactics and the judges' scoring.
Mr Young said the Rockhampton event would pit the nation's most accomplished riders - the top dogs of the sport - against the meanest, toughest bulls in the country.
Each of the competitors will ride once. The top 10 riders then move to the championship round; the winner will be the rider with the highest aggregate score from two bulls.
Mr Young said Rockhampton was an ideal venue for the event, given its strong bull riding fan base and rodeo-friendly infrastructure.
SADDLE UP FOR SERIES
- Rockhampton: September 27
- Ipswich: October 25
- Emerald: December 13
- Grafton: March 21
- Dalby: March 28
- Maroochydore: April 11
- Gympie: May 2
RIDERS TO WATCH
- Kyogle's David Kennedy: Four-time PBR Australian champion
- Nebo's Justin Paton: 2014 rookie of the year
- Gisborne's Frazer Babbington: New Zealand champion
- Rockhampton's Ben Seeds: 2014 Australian title contender
- Bluff's Joe Polkinghorne: 2014 national finals average winner
- NSW's Jared Farley: Former PBR world finals qualifier