Smart parents stock up for Christmas at giant toy sales

Target staff Imogen Dillon and Rebekah Wilhelmi are gearing up for their giant toy sale which starts today.
Target staff Imogen Dillon and Rebekah Wilhelmi are gearing up for their giant toy sale which starts today. Lee Constable

KIDDIES across Mackay are getting in their Christmas lists early as toy sellers across the region gear up for their largest sales of the year.

Target at Caneland Central is one of the many retailers preparing for another whirlwind sale.

Store manager Matthew Warboys said they had the biggest toy sale in Australia.

"Our customers look forward to the Target toy sale every year," he said.

"We have over 600 new toys going on the shelves for the toy sale and 300 exclusives."

Mr Warboys said the sale was also popular because customers could save up to 60% on some toys and they had an unbeatable price match guarantee.

As for popular items, he said they were expecting La La Oopsie Dolls to walk out the door.

"They are definitely a favourite amongst the girls," he said.

"For the boys, the Donkey Kong and Mario Radio Control Cars will be the most popular; kids will certainly have a lot of fun racing them around their backyard."

While Barbie dolls and toy cars were still popular items, Mr Warboys said electronic items were gaining more and more popularity.

"There's definitely been more interest in digital toys this year and we have a great range of new toys to support this emerging trend."

He said it wasn't uncommon for parents to get all their Christmas shopping finalised during the toy sale and put items on lay-by.

"We know mums love getting in early and then hiding the big toys with us, with our long-term lay-by, and it also helps with their budgets as they have some time to pay it off," Mr Warboys said.

The Target toy sale starts today.


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Mum prefers to do toy shop early

WHILE Lynda Rowe loves to take advantage of the Target toy sale she prefers to dodge the crowds and shop online.

"I don't actually get here very often," she said.

Ms Rowe looks for toys that are educational, fun, safe and have a good price.


Lynda Rowe and her children Abigail and Cohen.
Lynda Rowe and her children Abigail and Cohen. Lee Constable

"It's much more electronic," she said. "The LeapFrogs, I'm getting them this year and they haven't got anything like that yet."


She said wanted to buy a LeapFrog for their educational value.

The mother of two said she had bought outdoor fun toys like bikes and trampolines last year.

"(Abigail) mostly likes toys that are related to cartoons, like Dora," she said.

"She likes all the dress-up stuff at the moment - all the hand bags, tiaras and shoes."

Her two-year-old son, Cohen, still enjoys playing with traditional boy's toys of trucks, cars, bikes and planes.

Ms Rowe said she would be shopping at the toy sale and putting items on lay-by for Christmas.

"I do it every year and most of my friends do too," she said.

"It's so handy and easy, you don't have to come in during the Christmas period."

If she didn't keep them on lay-by she would be too tempted to give them to the kids early, she joked.

Have you started your Christmas shopping?

This poll ended on 26 June 2013.

Yes - 33%

No - 66%

This is not a scientific poll. The results reflect only the opinions of those who chose to participate.

Topics:  christmas retail shopping

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