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Best products put to vote

Seven thousand Australian household shoppers were surveyed in the 2012 Product of the Year Awards.
Seven thousand Australian household shoppers were surveyed in the 2012 Product of the Year Awards. Sarah Harvey

AUSTRALIAN consumers have voted for products which offer convenience, best value, instant gratification, or a little luxurious reward in the 2012 Product of the Year Awards.

Seven thousand Australian household shoppers were surveyed to find the most innovative new products to hit supermarket shelves, stretching across 28 categories.

Product of the Year director and mother of two Sarah Connelly said most of the 28 winners reflected the huge time pressure people were under these days, and the desire to find new products to make lives simpler and better.

"Consumers are looking for good value, with supermarket home brands scoring two awards this year, but there's still room for little luxuries, even though purses are being squeezed," she said.

"A number of category winners are not the cheapest options, but clearly shoppers think they are worth paying that little bit extra for."

CATEGORY WINNERS 2012

Adult healthy: Faulding Probiotics 30s

Air-car: Glen 20 Lavender Spray

Beauty: Garnier Miracle Skin Perfector BB Cream

Body lotion: Nivea Express Hydration Body Lotion

Body wash: Imperial Leather Foam Burst Shower Gel

Dental care: Listerine Zero

Deodorant: Nivea Deodorant Invisible For Black and White - Men and Women

Fabric conditioner: Comfort Fabric Conditioner

Female skin care: Olay Regenerist Wrinkle Revolution

Fresh foods: Coles Grill Range

Frozen savoury foods: McCain Sweet Potato SuperFries

Hair care: Dove Damage Therapy Intensive Repair Shampoo and Conditioner

Hair colour: L'Oreal Paris Sublime Mousse

Hair styling: Tresemme Tres Two Hairspray

Home wares: Decor Realseal Storers

Household cleaning: Dettol Surface Cleanser

Laundry: Surf with Essential Oils

Male grooming: Schick Hydro Range

Male skin care: Nivea for Men Sensitive Face Wash

Beverages: V8 Smoothies

Packed foods: Be Natural Cereals

Personal hygiene: Tena Liner Long with Wings

Pest control: Mortein NatureGard Automatic Outdoor Insect Control System

Pet care: Schmackos 96% Fat Free Stix - Beef 500gm

Savoury snack: Woolworths Select Deli Style Chips 185g

Small household appliances: Sunbeam Food Saver

Sweet snacks: Tim Tam Dark Chocolate Mint and Dark Chocolate Rum and Raisin

Topics:  smarter shopping



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